Interested in tapping into a whole different market? How about diving head-first into multiple markets? It might sound difficult, but companies do it all the time. It’s called cross-promotion. And believe it or not, it’s actually one of the most effective ways to grow your following. But what is cross-promotion? Simply put, it’s a marketing tactic for expanding the reach of your brand or product. In other words, it connects you with potential customers on other marketing channels. This is usually done through collaboration, where you’re cross-promoting with other businesses. But that’s not all. Cross-promotion can also be something as simple as promoting yourself on a new platform. It’s just about venturing out into new territories. That’s the gist. Ready to learn more? Great! Because we’ve got a bunch of cross-promotion ideas to help you get started. Read on to learn how to grow your eCommerce business by connecting with new types of customers.
